A health tourism CRM manages the entire international patient journey in one system, from first contact (WhatsApp, Instagram, web forms, ads) to treatment, accommodation and follow-up. Moserra has built several systems in production in this field: Datapa for lead and WhatsApp automation, a multi-region health call-centre CRM and a multi-currency health tourism CRM.
Who is it for?
- Clinics, hospitals and health-tourism organisations that receive patients from abroad
- Teams advertising in several countries and working with agents who speak different languages
- Multi-branch healthcare providers and medical call centres
Industry-specific features
- Multi-channel patient enquiries: WhatsApp, Instagram, web forms, Meta / Google / TikTok ads
- An instant automatic first message on WhatsApp for every new lead
- Automatic assignment to agents by language and country, with agent performance tracking
- Multi-currency quotes and payment tracking
- Appointment, treatment, accommodation and transfer tracking, with the patient's full history on one card
- Branch- and region-level permissions: each team sees only its own patients
- A call-to-treatment conversion funnel and per-campaign reports
Numbers from production
Datapa, which we built for health-tourism organisations, runs on the clients' own servers and has managed more than 120,000 patient leads to date. As soon as an ad form is submitted the lead lands in the system and an automatic WhatsApp greeting goes out within seconds.
Clinic websites
We build the multilingual clinic and doctor websites that bring patients into the CRM under our healthcare brand Klinipa; their forms connect directly to the CRM.
Process and timeline
The first working version (lead capture, automatic first message and the agent panel) is typically live on staging within one week. Quote, appointment and treatment modules are added in weekly sprints.
